Company's head of partnerships says community-focused collaboration is "really resonating" with the sport's audience. The post Metro Bank’s ECB sponsorship already driving brand trust and consideration among women’s cricket fans appeared first on SportsPro .
Read Also
- Caitlin Clark’s Indiana Fever vs Connecticut Sun live updates: Latest from Game 2 of WNBA playoffs
- Commanders RB depth chart: Brian Robinson Jr. in line for big day with Austin Ekeler out due to concussion
- Rodgers: Jets' biggest test is handling success
- Lane Johnson injury: Latest on star Eagles RT’s status for Week 4 vs. Buccaneers
- Video: Another goal shows why Arne Slot cannot leave Liverpool star out of starting 11 again
- Could history repeat itself with Ken Dorsey getting fired mid-season? Some Browns fans think so.
- Commanders RB Austin Ekeler out vs. Cardinals with concussion
- Cubs called 'interesting' team to watch for $500 million superstar
- 8 did not practice, 7 limited on Steelers-Colts Wednesday injury report
- Forget Jota: Liverpool’s 21-touch maestro wreaked havoc in first 45 vs West Ham
Latest SportsPro Media
- Metro Bank’s ECB sponsorship already driving brand trust and consideration among women’s cricket fans
- The Tech Stack: Inside the NFL’s connected fields, tech-infused stadiums and legacy of broadcast innovation
- Miami Heat tag Robinhood for jersey patch sponsorship
- Miami Heat tag Robinhood for jersey patch sponsorship
- Utah State joins Pac-12 as seventh member for 2026
- Utah State joins Pac-12 as seventh member for 2026
- Saudi Arabia 2034 World Cup bid CEO denies sportswashing, says “giant strides” being made on social reforms
- German court orders Bundesliga domestic broadcast package reauction after DAZN complaint
- Fifa adds Verizon as latest partner for 2026 and 2027 World Cups
- StreamTime | Brazil is transforming sports broadcasting